Example report · Northgate Roofing & Cladding
61
AI visibility score · model v1.0 · up 4 points in 30 days
3/9
Local market position
64th
Sector percentile
Sample report
Example report · demonstration dataA complete AI visibility report, before you buy one
This is the exact report structure you receive, filled with an illustrative dataset for a fictional roofing contractor. No figure on this page describes a real business — your report is produced from live assistant answers about your own website.
01
Example business
Northgate Roofing & Cladding
02
Queries tested
50 customer questions across 6 intents
03
Assistants sampled
Answers scored for mention, position and sentiment
04
Report produced
Score, competitors, locations and actions
Score breakdown
Every component shows its weight and how it was calculated
Example figures
- AI mention rate (30% weight)68
34 of 50 tracked queries mentioned the business
- Average mention prominence (15% weight)54
Average position 2.8 of named businesses
- Competitor share of voice (15% weight)47
31% share of voice across 4 tracked rivals
- Website and entity clarity (10% weight)72
LocalBusiness schema present, 2 of 6 service pages thin
- Authority and backlinks (10% weight)41
58 referring domains, 9 sector-relevant
- Citation consistency (8% weight)83
24 of 29 directory records match exactly
- Reviews and reputation (7% weight)76
4.7 average across 182 reviews, 31 in last 90 days
- Content coverage (5% weight)38
12 of 31 query topics have a dedicated page
Competitor position
Example figures
| Pennine Roofing Group | 71 | 34% share |
| Northgate Roofing & Cladding | 61 | 31% share |
| Claddex Industrial | 54 | 19% share |
| Harbourside Flat Roofing | 42 | 11% share |
| Vertex Building Envelope | 37 | 5% share |
Location coverage
Example figures
- Manchester71
6 of 6 services covered · 78% mention rate
- Stockport58
4 of 6 services covered · 61% mention rate
- Bolton39
3 of 6 services covered · 32% mention rate
- Warrington44
2 of 6 services covered · 41% mention rate
Prioritised actions
Each action states the evidence behind it and the points available
Example figures
1. Publish an emergency callout page covering Bolton and Bury
+7.4 points · low effort · 4–6 hours
Eight tracked problem-led queries mention urgency or leaks. In all eight, assistants named contractors that publish explicit callout hours and response times. You publish neither, so there is nothing for the model to cite.
- Create /emergency-roof-repair with a stated response window and coverage list.
- Name Bolton, Bury and Radcliffe explicitly in body copy, not just in a footer.
- Add opening hours and an emergency contact to your LocalBusiness structured data.
2. Make accreditations machine-readable
+5.1 points · low effort · 2–3 hours
Assistants answering accreditation questions rely on verifiable public records. Your accreditations appear only as logo images, which cannot be read, so you are excluded from answers you would otherwise qualify for.
- Add an /accreditations page listing each body, membership number and expiry.
- Add hasCredential entries to your Organisation structured data.
- Ensure each accrediting body's public register lists your current details.
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